The management of Dangote Cement Plc. has distanced itself from viral reports online that the company has slashed the cost of cement per bag.
The viral reports allegedly on some media platforms and social media claimed that the company had reduced the price of a bag of cement to between N2,400 and N2,700 as part of a sales promo.
“This is to inform the general public that the sale of Dangote Cement is at a promotional factory price of N2,410 per bag. Transportation and offloading cost to any location in Nigeria is N300 per bag,” one of the said posts reportedly reads.
However, adding further to his disclaimer earlier, the Chief Branding and Communications Officer of the Dangote Group, Anthony Chiejina, described the reports as mischievous, malicious, and false.
Chiejina threatened that the Dangote Cement management has formally informed law enforcement agencies to track down, name, and deal with the perpetrators of the fake news, which it described as devious and deceptive.
He urged Dangote Cement customers and other stakeholders to continue patronising the high-quality cement brand and be careful of scammers, who are bent on defrauding them of their funds.
Dangote Cement Plc has been receiving calls to cut down its price following an announcement by BUA Group a few weeks ago.